USA: More and more folks skip the meat
Vegetarian food is appealing to
more and more mainstream taste
buds.
”Natural and organic foods are the
fastest-growing food category,” says
Dr. Jonathan Seltzer, a food trend
watcher and consultant to grocery retailers
and distributors.
A January report by Mintel Consumer
Intelligence predicted that the
vegetarian food market will grow 100
percent to 125 percent over the next
five years. Vegetarian food sales,
driven by all-out and occasional vegetarians,
topped $1.25 billion in 2001,
according to Mintel.
(The Idaho Statesman 8 August 2002)
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